Professor Rob George trained in chest and general medicine, but developed an interest in the young dying during his doctorate research in chronic respiratory failure and adult cystic fibrosis. Triggered by the HIV epidemic in the 1980s, he established and led the palliative care centre at University College London Hospitals and its community from 1987 to 2003, which pioneered needs-based palliative care beyond diagnosis.
Rob was clinical lead for palliative and end of life care for London from 2009 to 2013 and led on cardiopulmonary resuscitation for the National End of Life Care Programme.
He advises Government on ethical and practical aspects of end of life care, the latest of which is as an independent clinical advisor to the ‘More Care, Less Pathway’ review led by Lady Neuberger, and sits on various ethics committees.
Rob was also made vice-president of the Association for Palliative Medicine in 2013
Whilst he has an international reputation as a clinical innovator and thinker, he remains a full-time clinician working between Guy’s and St Thomas’ NHS Foundation Trust and its integrated local community palliative care service in Lambeth, Southwark and Lewisham.